“Ideal for maximising brand awareness in city centres with a large format outdoor board located in premium location”

Product Overview

The Large Format Outdoor Billboard in the Cities is a product introduced by Ad Board to complement a Pisa Campaign. Its size and variety of locations offers a combination to cover with maximum impact any launch, image, sales or branding campaign in primary and secondary arteries around Cyprus.

Description

Large Format Outdoor Cities is the largest and most impactful form of outdoor advertising regarding cities. Located on major principal and secondary arteries, they command high density consumer exposure (mostly vehicular traffic).

Attributes

• Offers flexibility for both short term seasonal and regional campaigns
• Targets audience both geographically and demographically
• Ideal for new product/service launches
• Creates and boosts awareness
• Builds high frequency
• Front lid illumination
• Enhances sales in nearby points of sale locations
• Illumination offers 20 hours of visibility of message 360 days a year

Distribution

• Local Scale
• Located in all commercial areas on primary arteries
• Use of 3D Images is available

Panel Size

• Variable depending on location

Method of Purchase

• Purchased on a monthly basis
• Each location can be purchased on an individual basis
• Longer periods of purchase are available and are subject to availability

Production

• PVC which can be returned to you upon request

Technical Specifications

• Artwork must be supplied in electronic format for PC or Macintosh
• Formatted Zip Disks or CD Roms
• Software: Illustrator (.eps, .ai), Photoshop (.tif, .pdf), Corel Draw (.cdr
• Make sure that you include all imported or placed graphic files
• Resolution 300dpi to 1/10
• Photoshop imports must be saved as (.tif) or (.pdf), CYMK images
• Please always include a physical copy for colour matching